Partners and organization

The following partners take part in Share-More project:

DTU – Technical University of Denmark  is one of the leading engineering universities in Europe and an international elite technical university, with more than 11,000 students from 102 countries. The University is at the academic and multidisciplinary forefront of the technical and the natural sciences— with new initiatives in a number of demanding engineering disciplines, including sustainable energy technology and life science. In 2018, 87 start-ups were launched by students and researchers.  DTU team is led by Carlos Lima Azevedo, an Associate Professor at DTU Management, Machine Learning for Smart Mobility Group ( He has previously worked in the development of new activity-based models and simulation techniques for smart mobility, machine learning techniques for transportation modeling, and personalized incentives design and assessment. Mayara Monteiro, a postdoctoral researcher at DTU Management – Machine Learning for Smart Mobility Group, will support the data collections and analyses. She has experience in travel behavior surveys and in the analysis of individuals’ mobility-related attitudes and preferences, considering the impacts that the urban environment they are inserted on has on them. DTU oversees the project survey dissemination and analysis and collaborates with the other partners on analyzing user and stakeholders’ needs and incentive opportunities.

City of Copenhagen has both free-floating and traditional Car Sharing companies and private car-sharing have become readily available for the general public with modern technology and app-based solutions. None the less, private car ownership and the total amount of cars is still rising in Copenhagen. Privately owned cars are taking up urban space and causes more traffic in the city. Efforts in the capital region are being put forward on the integration of all non-personal transport services (including car-sharing) into a single mobility access point. As a step towards MaaS, this effort allows for personalization of information and nudging mechanisms for more sustainable travel decision making in real-time. Understanding the potential impacts and being part of the design of new forms of personalized incentives for more efficient car-sharing operations, increased multimodal shares and, ultimately, less vehicle ownership in Copenhagen is of great interest to the Danish academic and regional institutions. The City of Copenhagen is an affiliated partner in this project contributing from its knowledge and experience with Car Sharing services and will collaborate with DTU in providing knowledge and experience needed.

City of Munich is facing strong urban growth dynamics. The city identified smart, green, integrated urban mobility as a key opportunity to ensure sustainable urban development. The City of Munich is well experienced in multi-actor cooperation projects. It is partner in several R&D’s as well as demonstration projects funded by the European Union or the German government. Among those are the Horizon 2020 Smart Cities project Smarter Together and CIVITAS ECCENTRIC project for successfully testing new mobility solutions in Munich as it combines new forms of shared and multimodal mobility. Within Munich, several carsharing providers operate with different kinds of models. Together they offer about 2000 vehicles. The challenge is, now, to extend the free-floating carsharing service offered, beyond the city center, to cover the City of Munich area as a whole, searching for intelligent incentives solutions  that do not affect direct costs for the city but focus on win-win solutions. The city of Munich will provide input on their needs, data, and analysis of current travel patterns and usage of carsharing services through interviews and focus group with stakeholders. The city will also take an active role in designing future incentives targeted at stakeholders which are not users (such as property owners, commercial zone managers, etc.) to be implemented in city regulations and contracts.

Technion – Israel Institute of Technology is Israel’s oldest university. It offers undergraduate and graduate degrees in science and engineering, and related fields. It has 18 academic departments and about 60 research centres. The Technion team is led by Prof. Yoram Shiftan, an expert in travel behaviour and transport policy with experience in various experiments involving the impact of incentives on behaviour. Prof. Amnon Frenkel from the Urban and Regional Planning Department at the Technion will support the urban analysis and needs, and Dr. Gal-Tzur will provide transportation system analysis and incentive design. They are assisted by Ofer Lerner and Sharon Shoshany-Tavory. The Technion will manage the project ensuring its smooth operation and coordination among the proposal partners and interfacing with the EIT Urban Mobility. It will also lead tasks of incentive design and pilot, and assessment of subscriber’s initial responses to the proposed incentives. It will also collaborates with the other partners on analyzing user and stakeholders needs and incentive opportunities.

TUM – Technical University of Munich is a research university with campuses in Munich, Garching and Freising-Weihenstephan. It is a member of TU9, an incorporated society of the largest and most notable German institutes of technology. TUM team is led by Prof. Constantinos Antoniou, the Chair of Transportation Systems Engineering, with expertise in developing, disseminating and analysing state-of-the-art surveys on topics related to public transport, shared vehicle systems, emerging and future transportation systems. Others members of the research team include: Guido Cantelmo (PhD) and Roja Ezzati Amini (MS). Their experience covers demand modelling, network modelling, human factors, and autonomous vehicles. TUM brings into the consortium well-established expertise in research dealing with vehicle-sharing systems, with an emphasis on behavioural aspects and quantifying the factors affecting the demand, adoption, and satisfaction of users and potential users. TUM will lead a task aiming at elicitation and understanding of user needs and proposing initial potential user and other stakeholder incentives to provide further directions for the project.

City of Tel Aviv – Yafo is a fast-growing city with increasing mobility challenges and accordingly has become a leading city in innovative sustainable mobility solutions. The municipality of Tel-Aviv Yafo and the Technion already collaborated in 2MOVE2, an EU project within the framework of CIVITAS aimed to promote new forms of sustainable urban transport and mobility. The city has various shared mobility services, including carsharing, bike sharing, and e-scooters. In 2017 the city launched a municipal car-sharing service, AutoTel with 260 cars serving more than 45,000 rides per month. In the project, Tel Aviv municipality will lead the incentives delivery module implementation in its Autotel service and will lead a demo pilot. In addition, Tel-Aviv will provide input on their needs, data, and analysis of current travel patterns and usage of carsharing services through interviews and focus group with stakeholders. The city will disseminate the survey planned as part of the project.

University College London UCL is London’s leading multidisciplinary university, with more than 13,000 staff and 42,000 students from 150 different countries. UCL team is led by Dr. Maria Kamargianni, the Head of UCL-MaaSLab’s (Mobility-as-a-Service Lab). Her research focuses on new mobility services (such as sharedmobility, on-demand services, MaaS), and technologies. UCL MaaSLab will provide access to survey tools, user segmentation behavioural analysis techniques, and new mobility services product design methods to investigate preferences, pricing, and personalised incentives for car-sharing. These tools have been developed during several public and industrial funded projects and after the completion of the project could be further scaled up. UCL will lead the project survey design.


This project is funded by EIT Urban Mobility, an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union. EIT Urban Mobility acts to accelerate positive change on mobility to make urban spaces more liveable. Learn more: